Top 28 Guest Posting Sites You Must Use in 2025

Yes, guest posting still works in 2025. But it only works if you treat sites like distribution channels, not link dispensers. 

In this guide, you’ll get a vetted list of real sites, the filters to separate signal from noise, and the outreach system that lands replies fast. Keep reading and you’ll see exactly how to skip spam, win placements, and make links move rankings.

Here’s the short version: if a site has real readers, editorial standards, and topical alignment, it can drive authority and revenue. If it’s a “write-for-us” farm selling home-page placements to every niche under the sun, it won’t. 

We’ll show you how to spot each in under 60 seconds and give you a ready-to-use pitch stack that consistently books posts even in competitive niches.

What is a Guest Posting Site

A guest posting site is a publication that accepts contributed articles from outside authors. It still works in 2025 when your post genuinely serves the host’s audience and follows Google’s link-qualification rules.

Guest posting is simple in theory: you publish on someone else’s platform to reach readers, build authority, and sometimes earn a link. 

What changed is enforcement. Google’s August 2025 policies target low-quality third-party content, AI-scaled fluff, and “parasite SEO.” 

Translation: posts need to be audience-first, unique, and editorially sound. When your piece is high-quality and the link is natural, guest posting remains one of the cleanest ways to earn visibility and authority especially in B2B and technical niches. 

Quick reference table (use this as your sniff test):

Do This	Why It Matters	Source
Serve the host’s audience first	Google rewards people-first content	Google for Developers
Mark paid placements correctly	Avoid link-scheme issues	Google for Developers
Pitch topical alignment	Relevance > raw DR in 2025	Ahrefs

How To Spot Winners vs. Time-Wasters (use this in discovery)

The table below is your 60-second sniff test. Run it before you pitch or pay. Two sentences to keep in mind while you read. Quality sites look like real magazines with varied authors, editorial tone, and reader engagement. 

Link farms look like classified ads with thin content, irrelevant topics, and aggressive outbound links.

Signal (Good)	Why It Matters	60-Second Check
Consistent topical focus	Topical relevance amplifies link value and referral traffic.	Scan the last 10 posts and decide do they serve one audience?
Real traffic trend	Stable or growing traffic = safer, stronger placements.	Check a third-party est. traffic chart for trend, not the number.
Editorial bylines & bios	Indicates real contributors and oversight.	Do articles have author pages and a consistent voice?
Moderate outbound linking	Fewer, contextually relevant links pass more trust.	Open 5 posts: are there 1–3 natural outbound links per piece?
Comments or shares	Minimal engagement = minimal audience.	Look for comments, social shares, newsletter CTAs.

Top 10 Guest Posting Sites

1. Zapier Blog

Fresh, practical B2B/ops content. They do accept guest posts with a clearly documented process and a pitch form. If you’ve got first-hand workflows or automations, this is prime.

2. SitePoint

Developer/design audience. Clear “Write for us” page, open to non-career writers who have real technical chops. Pays for strong tutorials.

Smashing Magazine

High bar, high trust in front-end/UX. They publish detailed, original guides and outline exactly how to pitch and get through editorial.

Search Engine Journal

Industry-standard SEO/marketing outlet. Invitation-first for recurring contributors, but they do accept ad-hoc pieces case-by-case with pre-approved topics. Big credibility play.

HubSpot Blog

Massive reach in marketing/sales. They publish external contributions under strict originality/exclusivity rules; multiple verticals have distinct guidelines.

G2 Learn Hub

SaaS + buying-journey content. No pre-written posts; you collaborate through their editorial workflow. Good for B2B software credibility.

DZone

Developer community with self-serve submission + moderation. Clear length/originality requirements and a structured contributor program. Volume + relevance if you’re technical.

Lifehack

Broad self-improvement/productivity topics. Open contributor program with category guidance; solid general-audience exposure if the piece is practical.

WPExplorer

WordPress-focused. They accept a limited number of targeted, WordPress-specific guest posts via their contact page (guidelines included).

CoSchedule Blog

Tactical marketing content. Accepts how-to, step-by-step posts via a pitch form; editorial standards are explicit.

28 More Guest Posting Sites

Site	Niche / Angle	How to Pitch	Notable Notes
MarketingProfs	Marketing pro tips & B2B	“Write for us” page w/ queue note	Highly selective; queue can be ~2 months.
GetResponse Blog	Email & lifecycle marketing	“Write for us” guidelines	Original, 1300+ words preferred; republishing policy provided.
Brevo (Sendinblue) Blog	Email & CRM	Guest post guidelines	Original submissions only; value-first content.
Cloudways Blog	Cloud hosting/dev	“Write for us” page	1500+ words; up to 2 no-follow links; internal link required.
Databox	Marketing analytics	Contributor program & guest post portal	250k+ monthly readers; strong contributor network.
Omniconvert	CRO & eComm	“Write for us” guidelines	1500–2000 words; non-sponsored, quality-first.
Outgrow	Interactive content/lead gen	Guest posting guidelines	Actionable, example-rich; specific media requirements.
Bay Leaf Digital	B2B SaaS	Guest post page	SaaS audience; form-based pitch.
Flowlu	Work mgmt	Guest blogging guidelines	2025 guidelines; team/work management topics.
ManageWP	WordPress ops	Guest posting guidelines	People-first submissions (not agencies); WP-centric.
WPSwings	WooCommerce/WordPress	“Write for us” page	2000+ words; structured headings required.
Markletic	B2B marketing	Guest guidelines	1 link in bio; 5-day review window typical.
Sword and the Script	B2B comms/PR	Contributor page	B2B relevance; non-promo; ~600+ words.
VenatorPM	B2B performance marketing	Guest post page	1500+ words; recent sources (<2 years).
Demio (Banzai)	Webinars & demand gen	Guest post process	One contextual backlink max; structured GDrive submission.
UnboundB2B	B2B marketing	“Write for us” page	1 relevant, non-promo backlink allowed.
SharpSpring	MarTech	Partner guest blog guidelines	Higher-level topics; originality required.
CloudTalk	Sales/support ops	Blog accepts contributions (via editorial contact)	Consistent publication; pitch ops/sales enablement angles.
CloudDesk	Productivity/monitoring	Guest post guidelines	Original only; 800+ words; grammar-tight submissions.
DropCommerce	eCommerce & dropship	Guest blogging guidelines	1500–3000 words; 2–5 relevant external links.
Corexta	SaaS & digital marketing	“Write for us” page	1000+ words; 1 dofollow in bio; no AI/spun content.
Databox (Research)	Surveys & benchmarks	Contributor surveys	Great for quotes/roundups to get a byline and link.
Friday.app (archived)	Productivity tooling	Guest post guidelines (availability varies)	Check recency; still useful spec for content style.
WPBeginner (meta)	WordPress education	Opinion on accepting guest posts	Useful context for pitching WP sites.
Bloomerang	Nonprofit marketing	Guest guidelines	Nonprofit audience; 750+ words; skimmable structure.
Make a Living Writing	Freelance biz	Guest guidelines	Editor-friendly checklist; audience = freelance writers.
ScalaHosting	Hosting/infra	Guest post terms	Original, edited for clarity; include author bio.
CloudFindr	Tech/software	“Write for us” guidelines	Unique, well-researched tech content.

Tip: cross-reference the big curated lists when you’re building your pipeline (and to discover new verticals fast).

Where to slot in link-building

If your goal is link equity (not just reach), pair guest posts with evergreen internal assets that deserve links (original data, tools, benchmarks).

Approach the list by bucketing targets by niche and intent first. 

Pick sites where your expertise is so obvious it’s almost unfair. Developer tooling and engineering stories belong on places like DZone or SitePoint, while lifecycle marketing and automation plays fit naturally on Zapier or GetResponse. 

This alignment makes your pitch relevant at a glance and dramatically increases your odds of a reply.

Next, pitch net-new value. Don’t offer generic “ultimate guides.” Scan their recent posts, find gaps, and propose two to three keyword-aligned ideas that extend what they already rank for or fill obvious holes. 

Make them specific: “How We Cut Deploy Time 48% with GitHub Actions (Template + YAML),” or “Onboarding Email Teardown: 5 PLG Leaders and the Triggers They Actually Use.” 

Editors say yes to pieces that solve real problems and add fresh angles not recycled content with new headlines.

Lead with proof so they trust you in ten seconds. 

Open with a one-liner credential (“We process 12M email events/month across 400 SaaS accounts”) and follow with the asset you’ll bring: a proprietary dataset, a teardown with before-after screenshots, or a documented SOP others can reuse. 

This establishes authority fast and sets editorial expectations that your draft won’t be fluff.

Finally, respect the rules. Every site on your list publishes requirements including word count ranges, formatting, link policies, image specs, and review timelines. 

Reference those guidelines in your pitch and you’ll clear filters most contributors trip over.  Ignoring house rules is the quickest way to get archived without a response.

Why Use Guest Posting in 2025

Because it lets you borrow trust and reach qualified readers. Unlike parasite tactics, high-quality guest posts survive policy crackdowns and compound via referral traffic, relationships, and future mentions.

The crackdown on site-reputation abuse didn’t “kill” guest posting; it killed lazy, irrelevant third-party content. Editors still want expert guides, unique data, and practical walkthroughs.

That’s your opening. When you publish on a relevant, respected site, you create three assets at once: (1) a durable brand mention; (2) a referral traffic source; and (3) a relationship that can open doors to roundups, podcast invitations, and future links. 

If you sell software or services, this is often more predictable than social virality or pure “digital PR” gambles and it stacks nicely with niche edits and resource page links.

Comparison (choose the right horse for the job):

Tactic	Speed to Impact	Control Over Narrative	Risk Under 2024–2025 Policies	Best Use Case
Guest Posts	Medium	High	Low–Medium (if relevant & compliant)	Authority building + targeted referral traffic
Niche Edits	Fast	Low	Low–Medium (needs strict relevance)	Topping off authority to existing pages
Digital PR	Variable	Medium	Low (brand-led stories)	Brand awareness + high-end links

How To Choose High-Quality Guest Posting Sites

Pick sites where your topic, audience, and editorial standards overlap. Check topical focus, real traffic trend, author bylines, outbound-link behavior, and submission rules. 

If the last 10 posts jump niches or the site sells placements everywhere, pass. Details next.

You don’t need 1,000 prospects but you need 30 great ones. Start with topic alignment and a steady traffic trend (ignore vanity numbers; look for stability). 

Confirm editorial rigor: author bios, house style, and real editing. Scan recent articles for natural linking patterns (1–3 relevant external links per piece is a healthy signal) and avoid sites that publish anything from casino to CBD. 

60-second evaluation matrix (use per prospect):

Criterion	Pass Signal	Fail Signal	Where to Check
Topical focus	Content serves one audience	“Anything goes” topics	Archive / tags
Traffic trend	Flat or rising	Recent cliff drop	Any SEO tool trendline
Editorial markers	Bylines, bios, style guide	Thin author pages	About/GUIDELINES
Outbound links	Contextual, limited	Keyword-stuffed, sitewide	5 random posts
Contribution rules	Original, human-crafted	“Pay and publish” everywhere	Guidelines page

Do This Before You Pitch: A Pre-Outreach Checklist

Calibrate your fit, pre-build angles, and prepare proof. Then send a lean pitch and two follow-ups. Most replies land within hours so stack your calendar accordingly. The checklist below keeps you out of the spam folder.

Before you email anyone, confirm the basics: topic match, recent posts you can extend, and whether guest submissions are currently open. 

Draft 2–3 keyword-aligned titles that fill a gap or advance a popular piece. Embed one-line proof (credible numbers or experience) and define your deliverables (original graphics, screenshots, or data). 

Plan a second angle for your first follow-up, because follow-ups significantly lift reply rates when they add value. Keep subject lines straightforward and avoid bait. 

Expect the majority of replies within ~6–12 hours; if you hear nothing after two follow-ups, close the prospect and move on.

How To Do Outreach That Converts (Email Templates + Tactics)

Keep emails short, specific, and contextualized and follow up once or twice with new value. Personalization that references the editor’s audience and recent content materially improves reply rates. Templates below are battle-tested.

Tuning notes (data-driven tweaks):

• Thoughtful personalization beats “mail merge”: groups that contextualized saw +10.7% reply points vs. generic templates.
  
• The first follow-up is the difference-maker; later ones drop sharply. Time it within a day of the original.

How To Build Links Through Guest Posting

Don’t stop at publication. Engineer contextual internal links, choose natural anchors, and seed assets others will cite (data, tools, templates). For velocity, pair guest posts with niche edits and resource page wins.

Think in systems. Ask editors for one internal link from your guest post to a strong, related host article because this supports the host and stabilizes your placement. 

For your outbound link, favor brand or partial-match anchors pointing to a relevant page (often the homepage is safest for broad brand reinforcement), then build follow-on authority via niche edits to the same target. 

Ship an embedded asset (dataset, calculator, or template) inside your guest post; these attract unsolicited links and make your piece worth referencing. 

Finally, map one or two resource page pitches that can ethically list your asset so this compounds your new article’s discovery and links.

Do’s & Don’ts – The Mistakes That Kill Your Effort

Do obsess over relevance, originality, and compliance. Don’t keyword-stuff anchors, mass-produce AI content, or ignore house rules. One sloppy pitch can burn a relationship you’ll want later. 

Why Measuring & Iterating Matters

Because most replies come quickly and most pitches get ignored. Measure what moves such as reply rate, acceptance rate, publication velocity, referral traffic, and assisted conversions then iterate angles and targets.

Set expectations: even good campaigns see single-digit reply rates, and replies cluster within hours. That means you can A/B subject lines, angles, and proof quickly. 

Track per-site outcomes across the funnel: pitch sent → reply → topic approved → draft accepted → published → traffic/conversions over 30, 60, 90 days. 

Attribute results to both brand lift (mentions, social growth) and SEO impact (ranking lifts for target pages, new referring domains). 

Add a simple cost ledger to identify your highest-ROI sources and decide which relationships deserve recurring contributions.

KPI table (steal this):

Stage	KPI	Target/Benchmark
Outreach	Reply rate	8–15% (varies by niche & personalization)
Editorial	Acceptance rate	20–40% of replies
Production	Time to publish	2–6 weeks typical
Impact	30–90-day referral visits	Track trend vs. baseline
Impact	Assisted conversions	Attribute in analytics

Conclusion

Build a short, high-quality pipeline, pitch with proof, and publish for people. Then compound each win with internal assets, resource pages, and niche edits. 

If you want a done-for-you, safe approach, lean on white-hat partners and authority placements. If you follow the filters above, you’ll avoid 80% of the traps that waste time and money. 

Start with 20 tightly matched prospects, pitch three angles each, and measure aggressively.

When you find a site that drives both referrals and rankings, become a recurring contributor and deepen that relationship.

FAQ – Guest Posting Sites

Do guest posts still work in 2025?

Yes, when they’re relevant, original, and comply with link policies. Low-quality third-party content is devalued.

Should I mark sponsored posts?

Yes. Use rel=”sponsored” for compensated links; nofollow is also acceptable.

How many follow-ups should I send?

One or two. The first follow-up drives most gains; later ones fall off.

What reply rate should I expect?

Industry averages hover in single digits; ~8.5% is a common benchmark.

What anchors are safest in guest posts?

Brand or partial-match anchors inside truly relevant context.

Is it better to link to the homepage or a category page?

Homepage is often safest for brand reinforcement; category links can look manipulative if forced.

Can AI help with drafts?

Many outlets ban AI-generated text; always check and follow guidelines.

How fast do replies usually arrive?

Most come within the first day, often within hours.